PHONE: 520-445-4060

Archive for April, 2015


Working With Consumers to Enhance Driving Experience

As the world moves closer to a time when drivers are no longer necessary to get from Point A to Point B, Audi is working with consumers to ensure the company provides options for those who enjoy driving. The company has coined this strategy “Piloted Driving,” which means the company will provide the technology to assist with driving without taking away the experience entirely. New safety features like night vision and lane assist are a couple of examples how the company is working to make the roads safer for everyone. Visit your Tucson Audi dealer to find out what features are available now and what’s coming down the technological highway.

Human-Machine Interface Crucial

As Piloted Driving evolves, it’s crucial to develop an interface between the driver and the vehicle so both know who is in control at all times. One good example of this is the congestion pilot, where the vehicle takes over full control in a traffic jam. The car will start, stop and steer by itself at speeds up to 37 miles per hour, leaving the driver free to accomplish other tasks. Once the vehicle is back up to highway speed, the driver can resume full control on the open highway. If, for any reason, the driver would not take control, the vehicle would simply pull to a stop.

Testing Systems Now in California and Florida

Audi engineers predict that some type of self-driving car will be available within 5 years. To that end, they are conducting tests on a traffic jam system that takes full control of the car during times of congestion. They have equipped an Audi A7 with the necessary hardware and software and have successfully tested it in real life conditions in Tampa and on the Golden State Highways. Additionally, Audi outfitted an RS 7 with a piloted driving package and completed a full lap in just two minutes on a European speedway.

Audi on Cutting Edge of Safety Technology

Visit your Audi of Tucson dealership to see all the ways that Audi is making driving safer for everyone. From 360 degree cameras to collision avoidance sensors and parking assistance, the new Audis are doing everything but removing the fun from the driving experience. All the safety enhancements that have come in the past decade are paving the way for the Piloted Driving technology that is just around the next corner.


Avengers Movie Features Audi

When you see Tony Stark driving around in the movie “Avengers: Age of Ultron,” it will be in an Audi R8. Marvel Studios and Audi hooked up once again for the latest in the superhero movie franchise, featuring advanced models of the R8 along with the A3 Cabriolet and Audi TTS. An extended online video on YouTube shows the Avengers in some battle scenes that include the cars, sometimes flying through the air as the result of battle. If you’d like to experience the innovation of the Audi R8, visit Audi of Tucson for a test drive.

Perfect Venue to Show Off New R8

Technological genius Stark driving a new R8 is the best way to feature the innovation and agility housed in Audi’s latest offering. “Having been part of the character’s story line for the past three Iron Man films, it is a perfect fit for Audi to return in Marvel’s Avengers: Age of Ultron with Tony Stark driving the iconic supercar in its next generation,” according to Loren Angelo, Audi’s director of marketing. The new performance unleashed by the R8 shows that Audi is just as innovative and exciting as the new Avengers movie. It’s the exact type of car someone like Stark would be driving in the real world.

Second Generation R8 Lighter, More Powerful

The geniuses at Audi went to more modern materials to lose 100 pounds from the current R8 design for the 2016 model. That, coupled with an additional 15 horsepower coaxed from the 5.2-liter V10, means the new version can hit 62 miles per hour from a standing start in just 3.5 seconds. Top speed is just a tick over 200 miles per hour, which is translated as its plenty fast enough to get you in trouble with the law. Test drive the new Audi R8 later this year when it hits the showroom at Audi of Tucson.

R8 Retains All Wheel Drive Control

The 2016 Audi R8 retains the control offered by Audi’s patented all wheel drive Quattro system. The company decided to scrap the manual transmission option, however, offering only a seven-speed automatic. Drivers do have the option of selecting different suspension and throttle set ups through the driving mode control switch, including a selection for wet or icy conditions. The comfort selection offers optimal fuel mileage and the most comfortable ride, while sacrificing some performance.


The new Audi TT coupe and roadster are set to go on sale in the U.S. this upcoming summer. This two-seater dynamo available soon at Audi of Tucson, is packed with hi-tech gizmos and state of the art connectivity.

You can experience a so-called “virtual cockpit” with a 12.3 inch display, which can flip between a digital representation or classic analog speedometer. The virtual cockpit also lets drivers choose between a rev-counter incorporating the sat-nav screen and music playlists. The brand new TT utilizes plenty of aluminum and steel hybrid construction to cut around 110 pounds of weight. On the road, the hood is constructed of fabric, which is also lightweight. It is approximately the same length as the older model, but the wheel base is bigger, providing a slightly larger trunk.

However, this is still a sports car, so the high performance data will be instrumental. In the U.S., the TT will be powered by a 4-cylinder, 2.0 liter gasoline turbocharged motor producing 220 hp. The TTS version, on sale in the fall, has 292 hp. The 220 hp motor of the TT model powers the vehicle from rest to 60 mph in approximately six seconds, while the TTS performs the same in under five seconds. In both cases the automatic gearbox is slightly faster. If you aggressively advance gears, the car is programmed to give off little burbling, rasping sounds from the exhaust. However you live in Germany, the land of no speed limit on certain motorways, the computer would stop clocking over 155 mph. Additionally, it’s reported that a diesel version in Europe runs out of steam at over 147 mph. There is also a four-wheel drive option too.

Audi U.S. has yet to disclose the price ranges for the vehicles. In Germany the base price is 35,000 euros, the equivalent of $38,000, after taxes.

The Audi TT’s main competitors are the BMW Z4 and Mercedes-Benz SLK in this seemingly shrinking compact sports car sector. According to IHS Automotive, TT coupe and roadster sales in the U.S. will peak at 5,577 in 2016. At the same time, the SLK will sell 3,373 and the Z4 1,890. The SLK peaked in the U.S. at 4,757 in 2013, and the X4 has been waning since the 2010’s at 3,804. The TT is projected to peak worldwide at 36,993 in 2016 when SLK sales are 14,784 and Z4 9,060, IHS Automotive claimed.

The new, third-generation design appears similar to the previous model, possessing several delicate touches as a friendly reminder to buyers of its high end R8 supercar price range.

Audi, owned by Volkswagen, operates at a significant 38 percent of its profit. Audi is planning another expansion plan and intends to raise its model range to 60 in 2020 from just over 50 currently. It is setting up new factories in Mexico and Brazil. New models this year will feature the A4 compact sedan and flagship Q7 SUV. It delivered nearly 1.75 million new cars worldwide last year alone.

Investment bank Evercore ISI expects Audi’s margin to fall to 9.1 percent in 2015 from 9.6 percent last year as it seeks investment, resulting in declining cash flow and profitability.  However, Audi forecasts a long-term profit-margin target of between eight and 10 percent.

124. Ordentlichen Hauptversammlung der AUDI AG in Neckarsulm

The new Audi A4 and S4 has created the ultimate interior with the perfect blend of wood, leather, chrome and steel. You can expect yet another powerful turbocharged fuel-efficient engine from the Audi A4. The S4 combines a supercharged V6 with Audi’s trademark AWD to provide a unique sports sedan.

Audi sedans have been consistently among the best luxury sedans. The 2015 Audi A4 and S4 models do not disappoint. Drivers can expect premium Audi performance, whisper-quiet beautiful interior and user-friendly electronic controls.

Some of the improvements for the A4 and S4, which are now standard on all A4s, include headlight washers, 60/40-split rear seat and 3-zone climate control.

The A4 is powered by a 2.0-liter turbocharged engine and will be available in 3 transmission options: 6-speed manual, 8-speed Tiptronic automatic and Multitronic CVT automatic. Each of these features will only be available for front-wheel-drive models. The turbocharged engine is known for providing outstanding performance and fuel economy. The 2.0-liter engine outputs 220 horsepower and 258 lb-ft of torque. In terms of fuel economy, the Audi A4 offers average EPA city/highway rating as follows: 22/32 mpg for AWD manual, 22/31 mpg for AWD automatic and 24/32 mpg for FWD, CVT automatic.

For those who prefer performance and more power the S4 is a perfect choice. The Audi S4’s 3.0-liter supercharged V6 engine produces 333 horsepower and 325 lb-ft of torque. For fuel economy, the average EPA ratings for city/highway are 17/26 mpg for manual and 18/28 mpg for automatic. With a stiffer suspension and the famous Audi Quattro AWD, the S4 delivers a driving experience second to none in its class.

The interior of the A4 and S4 are stunningly beautiful. Every detail, design, layout, and finishing materials are impeccably finished. This effect produces a high end, tranquil interior with purpose and function. The standard interior features a 4-spoke handsome steering wheel, along with an optiional sportier 3-spoke design. The LED lighting that illuminates the center console highlights the wood and aluminium finishes. Leather seats come standard with the option of Alcantara inserts. Sporty-styled seats are available to get the complete race car driving experience.

The 2015 Audi A4 at Audi of Tucson, carries a unique appearance is undoubtedly recognizable. It continues to be remarkably handsome and polished. You cannot mistake the A4 for anything but an Audi, with its clean and elegantly detailed exterior, which makes it perhaps the best-looking sedan driving on the road. There are several option setups, one of which includes distinct wheel treatments to customize the visual appeal. And the top of the range and super-performance S4 bears a much more intense appearance that affirms its intended mission.

Audi SQ7


Audi is a great brand, and the Audi SQ7 is a great car. But, a lot of people have wanted Audi to come up with a diesel version of the SQ7. While people in the United States are not accustomed to diesel, a lot of European drivers love them as they get decent fuel economy. Whit that being said, Audi just confirmed plans to have an SQ7 diesel, and you should be excited.

Now, this car is not on assembly lines yet, but according to the British magazine AutoExpress, Audi R&D chief Ulrich Hackenberg, who is Audi’s R&D chief, confirmed that Audi will start offering an SQ7 diesel version, with electric turbochargers. In fact, this car is going to have so much power that it will trounce anything offered by Mercedes-Benz and BMW. In the meantime, if you like Audi and want to check out a gas version, you can at Audi of Tucson. Once behind the wheel, you are sure to see why this is a great car, and you will grow with excitement for the release date of the diesel version.

If you are not a car buff, you may be wondering what the big deal about a diesel engine is. To understand this, you must know that most of the world loves diesel cars, and it’s largely an American thing to hate on, or dislike, the diesel. First and foremost, with a diesel, you can get about 20 percent better fuel economy, which will save you a lot of money in the long run. In fact, if you have a diesel and you do a lot of highway driving, you can actually get better fuel economy that people who drive hybrids, all while enjoying other benefits.

Think about your average Audi, and you will understand and realize that it is probably full of a lot of power. Then, when you add diesel into the equation, you are going to get something that gives you a lot of power, with zero sacrifices. Since diesel engines don’t need to be revved high to accelerate quickly, you can get a good jump at stop lights, and the Audi SQ7 is going to bow people away while out on the roads.

Finally, if you are going to buy an Audi SQ7 and you want to tow things, you will love the diesel version. With a diesel, since you have more low-end torque, you can tow more without putting your engine through a lot of work. This is a huge advantage for people who want to tow big or small items, and it’s a major reason people are waiting for diesel SUVs and trucks to hit the market as they simply have more low-end power that allows them to tow more.

If you want to get an Audi, you should consider the Audi SQ7. The current version is amazing, and if you like diesel, you are going to love it as it will have a lot of power, all while giving you the same feeling as other amazing Audi models.


Audi RS5


While there is nothing wrong with some sports cars, they are often too expensive for the average consumer, and the idea of driving one is only a dream to a lot of people. This is the sad reality, and it is hard to avoid it. But, with the Audi RS5, you can get behind the wheel of a sports car, all without spending all your money. In fact, it is faster than the 911 and about 20 thousand dollars cheaper.

First and foremost, if you are going to buy a sports car, you obviously want it to perform well. Otherwise, if you are spending a lot of money on a sports car and it’s slow, you are basically throwing your money away. If you are trying to race on the track, this is a great car as it has a 0-60 time of 4.4 seconds. Of course, most of us are not professionals, but it’s still great to have this 0-60 time if you want to merge into traffic on the freeway. This is actually faster than the 2014 Porsche 911 Carrera Cabriolet, which gets a 0-60 time of 4.5 seconds, even though it is way more expensive. If you want to see for yourself and enjoy eth feel of an Audi RS5, you should see one in person at Audi of Tucson.

Now, any car owner should follow all the laws and rules of the road. But, either way you look at it, you should be impressed that the top speed of the Audi RS5 is 178 MPH, which is far faster than anyone needs to drive. But, when you want those kinds of speeds with other cars, you are going to spend a lot more, and this again proves that the Audi RS5 is a great deal. Since you get a 450 horsepower engine, you will have a lot of power to fly up mountain roads, go down the freeway or simply go from stoplight to stoplight, and this is pretty impressive. Coupled with the seven-speed dual-clutch transmission, and you can see why you will have a fun time in this car once you get your hands on one.

Nobody is going to buy a sports car to get good MPG or save money on gas. But, while you are going down the highway, you will get about 23 MPG. Of course, if you cruise and take it easy, you can see better gas mileage. This car also gets 16 MPG in the city, which is pretty impressive given that it has a 450 horsepower engine under the hood. Coupled with a lot of horsepower and an amazing weight distribution percentage, and this car is both fun to drive and economical while out on the roads.

If you want to spend a lot of money on a sports car, you can waste money and not get any better performance. Or, if you are wise, you will check out the Audi RS5 as it offers the same luxuries and power, all at a lower price tag.


Sales Increase 20 Percent in March

By increasing United States sales by 20 percent last month, Audi continued its record setting pace by establishing a U.S. sales record for the 51st straight month. The company sold 17,102 cars and SUVs in March, the second best showing ever for any month. Through completion of the first quarter, Audi sales are up almost 14 percent from 2014. Much of that is due to dedication of the dealerships, like Audi of Tucson according to Mark Del Rosso, VP and COO of Audi of America. “With this momentum carrying into the critical spring selling season, we are confidently on our strategic plan for 2015,” he said.

A3 and Q3 Led the Way

The affordable A3 sedan had the most stunning sales increase, up more than 900 percent from the year before. The A3 Cabriolet and Q3 also set record sales for March. The Q5 SUV posted an increase of 17 percent from the year before, while the A6 had a little more than 5 percent boost in sales. “The dedication of our dealers, coupled with the timely launch of the Spring of Audi Sales Event, resulted in many happy Audi customers during the month of March,” Del Rosso said.

Used Audi Sales Also High

Some customers took advantage of the benefits of the Audi Certified Pre-Owned program, with almost 4,000 CPO vehicles sold in March. That almost equaled the March record and drove CPO sales for the year up almost 10 percent. Along with a substantial savings in initial price from a new vehicle, the Audi CPO program offers an industry leading 6-year or 100,000 mile limited warranty. The program also includes roadside assistance and a 300-point inspection. Only Audis that are no older than five model years and have less than 60,000 miles are eligible for the CPO program. Check with Audi of Tucson for more information on this affordable way to put yourself in a luxury automobile.

Audi Believes in Progress Through Technology

The four rings that make up the Audi logo stand for the partnership that started the company in 1932. Four outstanding auto makers banded together to form Audi. What started as a partnership has evolved through innovation into one of the most respected carmakers in the world. Audi has a history of pushing the envelope to make lighter, faster and more luxurious vehicles that continue to take the world by storm.



When looking to the future, some people are a bit afraid of self-driving cars. Some people are scared; they are over reacting as self-driving cars are coming to the streets soon, and they are safe. In fact, the self-driving Audi A7 just completed a 560 mile drive, all without incident.

Now, when thinking about a self-driving car, one may think there were minor hiccups along the way. But, with the Audi, there were no issues, and the car went 560 miles without any problems. Don’t worry, there was a test driver in the car in case something went wrong, per California law. Journalists were invited along, and they took Audi up on the interesting offer as self-driving cars are going to be a big part of our future as other companies, non-car companies too, are looking to get into the action. As you probably know, Audi is a great brand, and you can head to Audi of Tucson if you want to check out the latest offerings.

You may think that Audi simply put the car on the freeway and let autopilot take over. This is not true, and Audi put the car through 560 miles of stressful, California driving. Not only did the car get on the freeway, but it got on two-lane highways and drove through city streets, all without incident. This is an impressive feat as older models left engineers puzzled and frustrated.

The reasons Audi did the test drive was to collect actionable facts to improve its pilot driving tech program. There were numerous sensors on the car, along with laser scanners and video cameras that were 3D. With these add-ons, the passengers were safe in traffic, and the vehicle avoided any incidents. The fact that California is such a difficult place to drive in is a testament to how great the car is and how much potential it has for real world usage. If you want to test drive a current Audi A7, you can do so and see what you think.

Speaking of real world usage, a lot of people probably wonder what Audi is doing by making this test. As mentioned, not only does the company want to collect data, but there is a real chance that in the next few years, people will own self-driving cars. Not only that, when looking at Audi and other companies, we can see that they are all making strides to make cars safer. With automatic sensors and other things to alert the driver and keep him or her safe, one can get in their car without fear, and this test will help engineers figure out how to make safer car. Since the program was a success, we can all be happy as this will help not only Audi, but other car companies looking to make the push towards safer cars.

This 560 mile test was a big deal. Self-driving cars are going to be part of our future, and it’s great that Audi took the initiative as the sooner the kinks are figured out, the sooner people can enjoy the perks of a self-driving car, which are many.


If you own an Audi, you know how fun it is to drive down the road with this luxurious and sporty brand. However, if you want your car to perform well in the summer heat, you need to go out of your way to treat it well. Not only that, you should do a little more if you want to get the most out of your Audi, and here are four tips to prepare your Audi for the summer heat.

First and foremost, when you drive, and the temperature is over 90 degrees, you will want to make sure you have a functioning cooling and air conditioning system. To check it, you should fist clean out anything that has accumulated in the fins of the AC or radiator. This includes leaves, pine needles and any other debris that may have accumulated during the past few months. If you want to see the best offerings by Audi, check them out by going to Audi of Tucson. Then, you can get the perfect Audi for your summer road trip.

If you want to make sure your car runs well and gets the best MPG, you should clean out, and possibly replace, the air filter. Think about it, if you are going down the road with a dirty air filter, you are going to put your engine through more work, especially in the hot summer months. Ideally, you should follow the replacement schedule as outlined in your owner’s manual. That way, you won’t end up with a filter that is not functioning well.

If you are going to go on a long road trip, you need to check your tires. Since a lot of people like to take their Audi on a long trip in the summer, this is a wise step to take before you get in your car. Not only should you check the tread, but you should check the air pressure. If you make sure you have a decent amount of tread, you can avoid issues, and you won’t overwork your engine. Furthermore, if you check the PSI and adjust it as needed, you can enjoy better gas mileage. Remember, if you are driving on tires that are not ideal for any reason, you are going to waste money and worry about issues when on the road.

If you are on the road, especially when you are going up a big hill, you can put your car through a lot in the hot summer months. This is a time when you probably see lots of people pulled over on the side of the road with steamy engines. One way to avoid problems is to take out excess weight. Simply put, if you have excess stuff in your trunk, you are going to work your engine, transmission and air conditioner more.

If you have an Audi, you should inspect it before the summer driving season. If you do and you fix any minor issues, you can get better gas mileage, and you can avoid breakdowns on the side of the road. Remember, with a bit of prevention, you can avoid issues that others will face while on the road in the summer.